King Kong had its global premiere in Melbourne in 2013, with a logo developed before the show was even written.

Throughout the extensive marketing campaign of the musical, developed key artwork representing different to encapsulate the show as it evolved, highlighting emotions to match campaigns/audiences, which in turn were developed into full press, online, print and outdoor executions.

King Kong Campaign Design

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  • Artwork
  • Campaign
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  • Digital
  • Outdoor
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