Brand Development for the Love Never Dies Sydney season- evoking more of the romance and opulence of musical, a key to the show’s success. An extensive campaign design was developed to match the new artwork.

Drawing on elements from the impressive sets echoing 1920s Coney Island, as well as playing on the light & shade of the character of The Phantom, the resulting brand conveys the beauty, tragedy but more importantly the timeless love story at the shows core.

Working across various mediums, we developed full press campaigns, extensive outdoor executions as well as full website design, animated flash banners and news websites take overs.

Love Never Dies

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